Please use this identifier to cite or link to this item: https://hdl.handle.net/11000/27919

Twitch como alternativa a la televisión


Thumbnail

View/Open:
 TFG-Barrea Morrone, Kevin.pdf

4,3 MB
Adobe PDF
Share:
Title:
Twitch como alternativa a la televisión
Authors:
Barrea Morrone, Kevin
Tutor:
Jurado Martín, Montserrat  
Editor:
Universidad Miguel Hernández de Elche
Department:
Departamentos de la UMH::Ciencias Sociales y Humanas
Issue Date:
2022-04-28
URI:
https://hdl.handle.net/11000/27919
Abstract:
Twitch se ha convertido en una nueva herramienta para comunicarse y querer transmitir un mensaje en forma de contenido audiovisual al público. El estallido de la pandemia provocada por la COVID-19 y su posterior confinamiento, ha propiciado un aumento en los usuarios de la plataforma, hasta tal ...  Ver más
Twitch has become a new tool for communicating and wanting to convey a message in the form of audiovisual content to the public. The outbreak of the pandemic caused by COVID-19 and its subsequent confinement has led to an increase in users of the platform, to such an extent that it has become a worldwide social phenomenon, making the Twitch platform in Spain obtain large audience shares that can compete with television, which has lost a sector of the public to this digital platform. The main objective of this research is to explore whether Twitch has the potential to replace television as the favourite entertainment medium in Spain and whether its current potential is due to its confinement in the first pandemic period. It should also be noted that two hypotheses are proposed which we will try to confirm throughout the research, these have to do with whether Twitch owes its recent potential to confinement and whether it can take advantage of this potential to surpass television in terms of audience. As a result, it has been possible to analyse and provide answers to the objectives presented in this work, as well as to reach conclusions that confirm the hypotheses put forward. These results have been obtained thanks to the extensive bibliographical research explored and analysed for this work, as well as the testimonies given by the interviews with professionals in the sector, which have also served as a source of information, as well as the testimonies offered by more than a hundred people who know the platform, from which valuable information has also been recovered. It is concluded that Twitch, as a platform, is a potential competitor to television and that it owes its recent exponential growth to the period of confinement caused by the pandemic.
Keywords/Subjects:
Twitch
plataforma
livestream
contenido
televisión
platform
content
television
Knowledge area:
CDU: Ciencias sociales: Demografía. Sociología. Estadística: Sociología. Comunicación
Type of document:
info:eu-repo/semantics/bachelorThesis
Access rights:
info:eu-repo/semantics/openAccess
Attribution-NonCommercial-NoDerivatives 4.0 Internacional
Appears in Collections:
TFG - Comunicación Audiovisual



Creative Commons ???jsp.display-item.text9???