Please use this identifier to cite or link to this item: http://dspace.umh.es/handle/11000/4550

Cibermedios nativos españoles: explorando modelos de rentabilidad

Title:
Cibermedios nativos españoles: explorando modelos de rentabilidad
Authors:
García Avilés, José Alberto
González Esteban, José Luis
Department:
Ciencias Sociales y Humanas
Issue Date:
2018-02-26
Abstract:
Online media are undergoing a pro¬cess of change in both production and distribution systems, in the role of au¬diences, in journalistic practices and in business models. In the case of online media which exclusively operate in the web, with no print of broadcast matrix, economic viability is even more compli-cated. This paper analyses the business models of three native online media in Spain: Bottup, Periodismohumano and Somos Malasaña. The conclusions out¬line their strengths and weaknesses, as well as the difficulties for the success of these online initiatives.
Keywords/Subjects:
online journalism
native online media
business model
internet news
Type of document:
application/pdf
Access rights:
info:eu-repo/semantics/openAccess
Appears in Collections:
Artículo



This item is licensed under a Creative Commons License Creative Commons